# High Level Definitions

* **Serious AMM** is an Automated Match Maker. Simply put, it is a marketplace connecting Web3 companies (Builders) that need a service to the proper Service Provider.
* **Builders** benefit from using the AMM to connect to Service Providers that they need, allowing even new teams to easily grow their network. See [Builders](/serious-amm/product-overview/user-roles-and-responsibilities/builders.md) for more details
* **Service Providers** are vetted by Serious People and then on boarded onto the platform to make connections to Builders that need their services. See [Service Providers](/serious-amm/product-overview/user-roles-and-responsibilities/service-providers.md) for more details.
* **Blockchains** can tap into Serious AMM to streamline their grant programs and find Builders to construct a balanced ecosystem on their chain. Additionally they can help their Builders find vetted Service Providers.&#x20;
* **Capital Providers** plug into the AMM to streamline deal flow and find up and coming projects. Additionally they can help their portfolio companies find vetted Service Providers.&#x20;
* **Services** are something that a Builder needs to keep on building. Services can range from legal help to marketing to audits and beyond. We have service modules for every category of service that Builders can request on Serious AMM. See [Types of Service Providers](/serious-amm/product-overview/user-roles-and-responsibilities/service-providers.md#types-of-service-providers) for more details on the types of services available.


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